Travel Trade

This is Visit Wales' website aimed at the leisure Travel Trade including tour operators, travel agents, coach operators and destination management companies - there's a range of information to enhance existing tours already coming to Wales or to help introduce Wales into UK programmes for the first time.

Wales Landscape and Sea Image Aerial View

FIT and group visit updates for Wales

Latest coronavirus (COVID-19) information for Travel Trade visitors to Wales

© Hawlfraint y Goron / Crown Copyright

Two people walking along the cliffs towards a lighthouse.

Addo. Make your promise to Wales

Encourage your clients to make a promise to be responsible and to visit Wales safely.

A model of a castle inside glass casing with information boards either side.

Explore Wales digitally from your office

Discover things to do in Wales with our list of Travel Trade friendly virtual tours and films.

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Inspired by I’m A Celebrity … Get Me Out Of Here!

Tintern Abbey in the eerie glow of night.

Haunted places in Wales

A six day itinerary experiencing Wales’ ghostly haunts.

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View of the castle and surrounding countryside

Sleep in a castle

Feel like royalty or a knight of the realm by checking into a real Welsh fortress for the night.

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The RibRide boat speeding along the river with dramatic skies in the background.

Activities along The North Wales Way

A three day itinerary combining adventure and sightseeing around The North Wales Way.

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Image of Conwy Castle and nearby bridge

North Wales in three days - option two

A second itinerary exploring the top attractions and highlights in North Wales.

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An aerial view of Penrhyn Castle along the Menai Strait and Porth Penrhyn in the background.

Castles and stately homes

A seven day itinerary exploring castles and stately homes around Wales.

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A building made of natural wood and logs in the woodland filled with sunlight.

Travel Trade newsletter sign up

Sign up to Visit Wales' Travel Trade newsletter

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A car driving along a zig zag road on The Great Orme.

Touring along The Wales Way

The Wales Way, three touring routes by the coast, castles and mountains.

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© Hawlfraint y Goron / Crown Copyright

Rugged mountains surrounding a lake with dramatic clouds above.

Why choose Wales for your clients

Ten reasons why Wales is a great destination to include in Travel Trade itineraries and programmes.

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A selection of itineraries and fact sheets

A stunning scenic shot of Pontcysyllte Aqueduct with the river flowing beneath.

Highlights of The North Wales Way

A four day sightseeing itinerary discovering the highlights of The North Wales Way.

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The dining room at Coast Restaurant, Saundersfoot with views of the ocean.

Places to eat along The Coastal Way

A selection of restaurants and cafes by the coast.

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Olif, Welsh Tapas Bar, Betws y Coed

Food and drink along The Cambrian Way

A selection of places to enjoy Welsh food and drink along The Cambrian Way.

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Craig Goch dam and reservoir with autumn colours on the hills beyond in the Elan Valley.

Explore South and Mid Wales on The Cambrian Way

A five day sightseeing itinerary discovering the highlights of South and Mid Wales, along The Cambrian Way.

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Exterior of Wales Millennium Centre at night.

Male voice choirs in Wales

A list of male voice choirs in Wales including rehearsal times for the Travel Trade.

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Tide out at Three Cliffs Bay with rivulets of sea water left on the sandy beach.

Exploring Wales in a week

A seven day sightseeing itinerary exploring the highlights of Wales.

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A white yurt with seating outside surrounded by trees at Graig Wen.

Quirky accommodation

A selection of unusual, unique and quirky places to stay in Wales.

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A small scale model of the ironworks at Blaenavon, with real site behind it.

Wales in three days

A three day sightseeing itinerary exploring the highlights of Wales.

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An aerial view of a small blue lake in a green valley.

Operator listings by country

Operator listings in the UK, US and European countries for the Travel Trade

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Products and toolkit

A seascape image of blue waters, sunset sky, rocky cliffs and rocks in sea.

Images and films of Wales

High quality photographic images and films that can help the Travel Trade to promote Wales.

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Dragon on a lawn at a castle with a leaning tower.

Tourist passes and discounts

Travel Trade friendly attraction, transport, accommodation and restaurant passes and discount cards.

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Cruise ship arriving at Milford Haven Dock

Cruise Wales

All the information you need about visiting Wales on a cruise ship by visiting our cruise pages.

A people carrier driving along a narrow road with a cow on the grass verge and mountains in the background.

Wales product update

A six monthly roundup about what's new in Wales for the leisure Travel Trade.

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An aerial shot of Langland Bay beach and golf course.

Discover Wales with Wales Best Guides

How to find a Wales Best Guide to escort your clients on tours of Wales.

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Get in touch

Paddleboarding at Ramsey Island.

Get in touch with the Travel Trade team

Get in touch with the Travel Trade team and regional companies.

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A building made of natural wood and logs in the woodland filled with sunlight.

Travel Trade newsletter sign up

Sign up to Visit Wales' Travel Trade newsletter

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Inner courtyard of castle with lawn.

Discover Wales with our downloadable brochures

Download a brochure to improve your knowledge of Wales and to help plan your client's itineraries.

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Outside the Gweithdy building at St Fagans National History Museum in the autumn.

Register your Travel Trade product with us

How to register your product to feature on our Travel Trade website.

Visit Wales and partners at BTTS 2019

British Tourism and Travel Show September 2021

Visit Wales look forward to meeting the Travel Trade at the British Tourism and Travel Show.

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Latest news and updates

A viaduct and cottages in an industrial heritage site.

Register for Southern Wales' Travel Trade webinar

Southern Wales Tourism are inviting buyers to register for their webinar.

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Groups

A red coach parked on the promenade of a seaside resort.

Filtration system installed on luxury tour coaches

Alpine Travel is the first coach operator in North Wales to install air filtration system.

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A hotel bedroom with a plush sofa, wide screen tv and large sliding patio doors.

Guided tours and new bedrooms at boutique hotel

Retreats Group are offering guided tours from their boutique hotels in Pembrokeshire.

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An old school building with barrels outside spelling Penderyn Distillery.

Penderyn opens second distillery in North Wales

Penderyn Welsh Whisky unites South and North Wales by opening a second distillery in Llandudno.

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A man surfing on a wave with a large hotel in the background.

Hilton Garden Inn opens at Adventure Parc Snowdonia

The 106-bedroom Hilton Garden Inn and Wave Garden Spa at Adventure Parc Snowdonia opens.

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Landscape image of a reservoir, surrounded by a mountain and trees.

Walking toolkit launches for the Travel Trade

A toolkit has been launched for the Travel Trade to assist arranging walking holidays in Wales.

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The inside of a museum with locomotive memorabilia.

Virtual tours at Talyllyn Railway

Talyllyn Railway are now offering live virtual tours with a personal guide around its attraction.

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An aerial shot of a road bridge connecting mainland to island across a strait.

Coach Tourism Association welcomes Visit Wales

Visit Wales becomes a partner member of the Coach Tourism Association (CTA).

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